Founder and CEO
As founder and CEO of Quorum Public Affairs, Craig Casselberry works at the intersection of business, government, and communications.
He has spent twenty-five years advising companies, coalitions, and public officials — including two Texas Governors — on how to effectively advocate for a public policy, a brand, a product, or the ‘big idea,’ and the strategic relationships to help them get to a successful result.
Casselberry has managed over 100 corporate communications and legislative issue campaigns for Fortune 50 companies like Exxon Mobil, Wal-Mart, AT&T, Pfizer, USAA and State Farm, as well as early-stage and mid-market firms looking to grow.
In collaboration with venture investors, Casselberry founded the Texas Coalition for Capital, a non-profit organization supporting economic development and long-term access to capital for Texas entrepreneurs and emerging companies. The Coalition has worked closely with Texas stakeholder organizations in support of over $3.0 billion in capital programs for small businesses.
Casselberry has been integral in the launch and management of major state and national coalitions, including Americans for Fair Taxation, Texans for Lawsuit Reform; the Texas Coalition for Affordable Insurance Solutions; and Texans for Economic Progress.
His public sector service includes stints as a policy aide to former Texas Governors Rick Perry (as Agriculture Commissioner) and William P. Clements, Jr; the Texas Legislative Council, and consultant to three statewide electoral campaigns in Texas. He has also been a volunteer and contributor to numerous elected officials nationally and in Texas.
Drawing on his public and private sector experience, Casselberry authored “Straight Up: The Business of Winning Politics, Communication Strategies for Innovative Companies.” The book provides a roadmap for companies to effectively integrate a strategic communications plan into a successful business plan.